Is this the new normal for content?

I am, unabashedly, a fan of “The Walking Dead” and its offspring, “The Talking Dead” (not to be confused with its spinoff, “Fear The Walking Dead,” which I also watch). And I’ve followed with great interest the success of an inexpensive show that piggybacks on the success of the original, in “The Talking  Dead.”

But when I read this article about “Game Of Thrones” having a new discussion show that will stream instead of air on television, it made me think. Is this the new normal for a successful television series? And will it eventually apply to other forms of content? I can easily envisage a multi-platform universe that entails print (text), video, film, etc., that is the  equivalent of a book club, but based on subject instead of format.

AMC is currently attempting a similar effort with “Better Call Saul,” and I think the jury is still out. I was skeptical when I first heard about it, but perhaps I was wrong. It does beg the question, however, as to what constitutes the conditions necessary to build profit off an existing property. Is “Empire” next? How about “Batman V. Superman”?

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